Assignment : Working with your Zip-6 Scenario: Differences in Marketing Requirements
Ravi and Keith have received a detailed report on research the firm commissioned across several
different global markets about taste preferences for the Zip-6 product. While Zip-6 has achieved more
success in some markets than others, the firm’s chemist has shared her belief that it would likely
achieve more if the taste were better suited for these markets. She also contends that the taste
alteration can be achieved simply and inexpensively without altering the basic effects of the product.
This is something that Ravi and Keith have never before considered.
After reading your text material in Chapter 16, this Assignment asks you to assume the role of
Business Analyst for Zip-6 and prepare an informative essay on the following:
1. How reasonable is it to expect that taste might be an important factor in some markets, and if
2. Based on your reading, should other strategic factors be considered for the Zip-6 product in
addition to taste as each new market is considered, and if so, why?
3. As Zip-6 continues to expand globally, can Ravi and Keith expect to see an increase in
differences in things like attribute, distribution, advertising, and pricing strategies, and if so,
Draft your response addressing these points in 350 words or more in APA format and citation
style with a separate title and reference page. All papers must have a proper cover page, be written in
informative essay form (paragraph) and be properly cited
We value our customers and so we ensure that what we do is 100% original..
With us you are guaranteed of quality work done by our qualified experts.Your information and everything that you do with us is kept completely confidential.
You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.Read more
The Product ordered is guaranteed to be original. Orders are checked by the most advanced anti-plagiarism software in the market to assure that the Product is 100% original. The Company has a zero tolerance policy for plagiarism.Read more
The Free Revision policy is a courtesy service that the Company provides to help ensure Customer’s total satisfaction with the completed Order. To receive free revision the Company requires that the Customer provide the request within fourteen (14) days from the first completion date and within a period of thirty (30) days for dissertations.Read more
The Company is committed to protect the privacy of the Customer and it will never resell or share any of Customer’s personal information, including credit card data, with any third party. All the online transactions are processed through the secure and reliable online payment systems.Read more
By placing an order with us, you agree to the service we provide. We will endear to do all that it takes to deliver a comprehensive paper as per your requirements. We also count on your cooperation to ensure that we deliver on this mandate.Read more