College tuition, healthcare, music and piracy

Begin by making a list of topics you feel strongly about. You could choose college tuition, healthcare, music and piracy, or another issue that matters to you. Don’t think too hard about this—list anything that comes to your mind.

After you’re done, go back through your list and circle 1-3 topics you could imagine writing about.

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For each topic, list personas in need of making an argument about this topic. For instance, what person could most effectively make an argument about universal healthcare?

Choose one persona/topic and begin to free-write. Freewriting is about writing down whatever thoughts come into your head without filtering. Don’t worry about what it sounds like; just focus on getting down your thoughts.

If you’d like to begin with a persona, rather than a topic, you can do that: are there any characters you’re interested in or fascinated by? What arguments would these characters make? For instance, you really love Wonder Woman and want to write from her perspective. What argument would she want/need to make?

After you’ve compiled a list of personas/arguments, pick one. Consider why you believe this persona to be the most effective medium for delivering this argument. Also, consider the audience. To whom is the argument being made?

Next, make columns for each of the appeals (ethos, pathos, logos). In each column, list how you are thinking of using that appeal. Which kind of appeal will you rely most heavily on and why?

After you have finished this exercise, construct your proposal. Your proposal should provide the following details:

  • the speaker or persona you plan on adopting for your essay
  • the argument you plan on making
  • why the speaker is in need of making this argument
  • your audience: to whom is this argument being made?
  • a basic outline about the specific arguments your persona will make. Organize your outline by type of rhetorical appeal (ethos, pathos, logos)

About 500 words


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