Enterprise customer growth Analysis

Enterprise customer growth
Success in attracting hyperscale customers to NEXTDC is a
critical component to continued growth in our enterprise
customer base. As public cloud providers build their expanded
availability zones within our facilities, this has a roll-on effect on
attracting enterprise customers who are looking to take
advantage of the resilience, connectivity costs and performance
advantages of placing their critical physical infrastructure within
close proximity to the cloud platforms that are enabling their
digital transformation.
This phenomenon shows in the FY20 performance within the
NEXTDC sales organisation. Crucial to the growth performance
during FY20, we attracted 180 new enterprise customers across
the data centre footprint. Especially pleasing is the fact that our
new customers are coming from a large diversity of industry
verticals including Government, financial services and insurance,
resources, health, media and entertainment, professional
services and retail. Going forward, as an organisation we will be
investing significantly in growing this focus on direct customer
relationships by verticals, side-by-side with our focus

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